Deutsch
Mark, Antje and Bley, Sabine and Helm, Roland (2009) The effect of free product premiums on attitudes and buying intention for durable goods: moderating effects of value and product premium fit in the dual mediation model. European retail research 23 (1), pp. 21-45.
Full text not available from this repository.
| Item Type: | Article |
|---|---|
| Institutions: | Business, Economics and Information Systems > Institut für Betriebswirtschaftslehre > Lehrstuhl für Betriebswirtschaft, insbesondere Strategisches Industriegütermarketing (Prof. Dr. Roland Helm) |
| Subjects: | 300 Social sciences > 330 Economics |
| Status: | Published |
| Refereed: | Yes, this version has been refereed |
| Created at the University of Regensburg: | Unknown |
| Owner: | Ingrid Mittermeier |
| Deposited On: | 18 Nov 2010 11:12 |
| Last Modified: | 15 Jul 2011 12:27 |
| Item ID: | 18089 |
Export bibliographical data
Literature of the same author
in this repositoryat BASEat Google Scholarat Scirus
Bookmark
- ASCII Citation
- BibTeX
- Dublin Core
- EndNote
- HTML Citation
- METS
- OAI-ORE Resource Map (Atom Format)
- OAI-ORE Resource Map (RDF Format)
- RDF+N-Triples
- RDF+N3
- RDF+XML
- Refer
- Reference Manager
- Simple Metadata
- XML
- xMetaDissPlus
Literature of the same author
in this repositoryat BASEat Google Scholarat ScirusBookmark
Citeulike
Connotea
Del.icio.us
Digg
Facebook
Owner Only: item control page