Deutsch
Steiner, Winfried and Belitz, C and Lang, S (2006) Semiparametric Stepwise Regression to Estimate Sales Promotion Effects. In: Spiliopoulou, Myra, (ed.) From data and information analysis to knowledge engineering: proceedings of the 29th Annual Conference of the Gesellschaft für Klassifikation e.V., University of Magdeburg, March 9 - 11, 2005. Studies in classification, data analysis, and knowledge organization. Springer, Berlin, pp. 590-597. ISBN 3-540-31313-3.
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| Item Type: | Book Section |
|---|---|
| Institutions: | Business, Economics and Information Systems > Institut für Betriebswirtschaftslehre > Lehrstuhl für Marketing (Prof. Dr. Harald Hruschka) |
| Subjects: | 300 Social sciences > 330 Economics |
| Status: | Published |
| Refereed: | Unknown |
| Created at the University of Regensburg: | Unknown |
| Owner: | Petra Gürster |
| Deposited On: | 18 Oct 2006 |
| Last Modified: | 05 Aug 2009 15:23 |
| Item ID: | 416 |
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