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Relevance of Aggregation Level and Heterogeneity in Sales Response Models

Hruschka, Harald (2003) Relevance of Aggregation Level and Heterogeneity in Sales Response Models. Regensburger Diskussionsbeiträge zur Wirtschaftswissenschaft 386, Working Paper.

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Item Type:Monograph (Working Paper)
Date:2003
Institutions:Business, Economics and Information Systems > Institut für Betriebswirtschaftslehre > Lehrstuhl für Marketing (Prof. Dr. Harald Hruschka)
Subjects:300 Social sciences > 330 Economics
Status:Published
Refereed:No this document will not be refereed
Created at the University of Regensburg:Yes
Owner: Dr. Meckl Norbert
Deposited On:23 Sep 2008 09:23
Last Modified:17 Sep 2012 09:18
Item ID:4503
Owner Only: item control page
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