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Schryen, Guido and Herstell, Jan and Schoenen, Markus (2003) Online Marktforschung im Mittelstand: Analyse von Konsumentenverhalten in 3D-Internet-Welten. Deutscher Universitäts-Verlag, Wiesbaden. Fulltext not available.


Schryen, Guido and Herstell, Jan (2003) Online-Marktforschung – Analyse von Konsumentenverhalten in virtuellen Umgebungen, in: Information Management & Consulting, 18,2. Information Multimedia Communication (IMC).

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