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Helm, Roland and Manthey, L. and Scholl, A. and Steiner, M. (2003) Preference Measurement with Conjoint Analysis and AHP: An Empirical Comparison. In: Leopold-Wildburger, Ulrike and Rendl, F. and Wäscher, G., (eds.) Selected papers of the International Conference on Operations Research; Klagenfurt, September 2 - 5, 2002. Springer, Berlin, pp. 517-524. ISBN 3-540-00387-8.

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