Item type: | Article |
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Journal or Publication Title: | Zeitschrift für Betriebswirtschaft: ZfB = Journal of business economics, Special Issue 5/2011 |
Publisher: | Gabler/Springer |
Volume: | 81 |
Page Range: | pp. 147-177 |
Date: | 2011 |
Institutions: | Business, Economics and Information Systems > Institut für Betriebswirtschaftslehre > Lehrstuhl für Betriebswirtschaft, insbesondere Strategisches Industriegütermarketing (Prof. Dr. Roland Helm) |
Dewey Decimal Classification: | 300 Social sciences > 330 Economics |
Status: | Published |
Refereed: | Yes, this version has been refereed |
Created at the University of Regensburg: | Unknown |
Item ID: | 18050 |
Metadata last modified: 22 Nov 2023 07:31
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