Item type: | Article |
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Journal or Publication Title: | Jahrbuch der Absatz- und Verbrauchsforschung |
Publisher: | Duncker & Humblot |
Volume: | 44 |
Number of Issue or Book Chapter: | 4 |
Page Range: | pp. 356-372 |
Date: | 1998 |
Institutions: | Business, Economics and Information Systems > Institut für Betriebswirtschaftslehre > Lehrstuhl für Betriebswirtschaft, insbesondere Strategisches Industriegütermarketing (Prof. Dr. Roland Helm) |
Dewey Decimal Classification: | 300 Social sciences > 330 Economics |
Status: | Published |
Refereed: | Unknown |
Created at the University of Regensburg: | Unknown |
Item ID: | 18104 |
Metadata last modified: 23 Nov 2023 09:57
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