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Helm, Roland ; Stölzle, Wolfgang

Out-of-Stocks within Retail Shops: Influential Factors and Customer Reaction Patterns

Article

Helm, Roland and Stölzle, Wolfgang (2007) Out-of-Stocks within Retail Shops: Influential Factors and Customer Reaction Patterns. Yearbook of marketing and consumer research 5, pp. 64-82.


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Details

Item typeArticle
Journal or Publication TitleYearbook of marketing and consumer research
PublisherDuncker & Humblot
Volume5
Page Rangepp. 64-82
Date2007
Date of publication22 Nov 2010 12:39
Additional Information (public)Engl. Teilübers. von: Jahrbuch der Absatz- und Verbrauchsforschung
InstitutionsBusiness, Economics and Information Systems > Institut für Betriebswirtschaftslehre > Lehrstuhl für Betriebswirtschaft, insbesondere Strategisches Industriegütermarketing (Prof. Dr. Roland Helm)
Dewey Decimal Classification300 Social sciences > 330 Economics
StatusPublished
RefereedUnknown
Created at the University of RegensburgUnknown
Item ID18108

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