Out-of-Stocks within Retail Shops: Influential Factors and Customer Reaction Patterns
Article
Helm, Roland and Stölzle, Wolfgang (2007) Out-of-Stocks within Retail Shops: Influential Factors and Customer Reaction Patterns. Yearbook of marketing and consumer research 5, pp. 64-82.Involved Institutions
Details
| Item type | Article |
| Journal or Publication Title | Yearbook of marketing and consumer research |
| Publisher | Duncker & Humblot |
| Volume | 5 |
| Page Range | pp. 64-82 |
| Date | 2007 |
| Date of publication | 22 Nov 2010 12:39 |
| Additional Information (public) | Engl. Teilübers. von: Jahrbuch der Absatz- und Verbrauchsforschung |
| Institutions | Business, Economics and Information Systems > Institut für Betriebswirtschaftslehre > Lehrstuhl für Betriebswirtschaft, insbesondere Strategisches Industriegütermarketing (Prof. Dr. Roland Helm) |
| Dewey Decimal Classification | 300 Social sciences > 330 Economics |
| Status | Published |
| Refereed | Unknown |
| Created at the University of Regensburg | Unknown |
| Item ID | 18108 |
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