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Steiner, Winfried ; Brezger, Andreas ; Belitz, Christiane

Flexible Estimation of Price Response Functions Using Retail Scanner Data

Steiner, Winfried, Brezger, Andreas and Belitz, Christiane (2007) Flexible Estimation of Price Response Functions Using Retail Scanner Data. Journal of Retailing and Consumer Services 14 (6), 383 -393.

Date of publication of this fulltext: 05 Aug 2009 13:36
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Item typeArticle
Journal or Publication TitleJournal of Retailing and Consumer Services
Publisher:Elsevier
Volume:14
Number of Issue or Book Chapter:6
Page Range:383 -393
DateNovember 2007
InstitutionsBusiness, Economics and Information Systems > Institut für Betriebswirtschaftslehre > Lehrstuhl für Marketing (Prof. Dr. Harald Hruschka)
Identification Number
ValueType
10.1016/j.jretconser.2007.02.008DOI
KeywordsPrice response modeling; Monotonic regression splines; Bayesian estimation
Dewey Decimal Classification300 Social sciences > 330 Economics
StatusPublished
RefereedYes, this version has been refereed
Created at the University of RegensburgUnknown
Item ID2089

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