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Online Marktforschung im Mittelstand: Analyse von Konsumentenverhalten in 3D-Internet-Welten

Schryen, Guido, Herstell, Jan and Schoenen, Markus (2003) Online Marktforschung im Mittelstand: Analyse von Konsumentenverhalten in 3D-Internet-Welten. Deutscher Universitäts-Verlag, Wiesbaden.

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Item type:Book
Date:2003
Institutions:Business, Economics and Information Systems > Institut für Wirtschaftsinformatik > Professur für Wirtschaftsinformatik (Prof. Dr. Guido Schryen)
Dewey Decimal Classification:300 Social sciences > 330 Economics
000 Computer science, information & general works > 000 Generalities, Science
Status:Published
Refereed:Yes, this version has been refereed
Created at the University of Regensburg:No
Item ID:21245
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