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Die Ermittlung des Kundenpotenzials im Controlling

Klier, Mathias, Heidemann, Julia and Günther, Benno (2010) Die Ermittlung des Kundenpotenzials im Controlling. Zeitschrift für Controlling & Management 1/54, pp. 48-54.

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Date of publication of this fulltext: 17 Sep 2012 11:29

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Item type:Article
Date:2010
Institutions:Business, Economics and Information Systems > Institut für Wirtschaftsinformatik > Alumni or Retired Professors > Professur für Wirtschaftsinformatik - Qualitätsmanagement und Qualitätssicherung (Prof. Dr. Mathias Klier)
Identification Number:
ValueType
10.1007/s12176-010-0014-2DOI
Keywords:Kundenpotenzial, Controlling
Dewey Decimal Classification:300 Social sciences > 300 Social sciences
300 Social sciences > 330 Economics
Status:Published
Refereed:Yes, this version has been refereed
Created at the University of Regensburg:No
Item ID:25899
Owner only: item control page

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