Tracking Shoppers Behavior At The Point Of Sale By Using End-Users Mobile Devices

Conference or workshop item

Steinmann, S., Mau, G., Bourimi, Mohamed, Schramm-Klein, H. and Kesdogan, Dogan (2011) Tracking Shoppers Behavior At The Point Of Sale By Using End-Users Mobile Devices. In: 40. EMAC International Conference, New Technologies and E-Marketing Track, 24.-27.5.2011, Ljubljana, Slowenien.

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Involved Institutions

• Business, Economics and Information Systems > Institut für Wirtschaftsinformatik > Lehrstuhl für Wirtschaftsinformatik IV (Prof. Dr. Doğan Kesdoğan) Informatics and Data Science > Department Information Systems > Lehrstuhl für Wirtschaftsinformatik IV (Prof. Dr. Doğan Kesdoğan)

  Browse publications

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Details

Item type	Conference or workshop item (UNSPECIFIED)
Date	2011
Date of publication	11 Jul 2013 09:36
Institutions	Business, Economics and Information Systems > Institut für Wirtschaftsinformatik > Lehrstuhl für Wirtschaftsinformatik IV (Prof. Dr. Doğan Kesdoğan) Informatics and Data Science > Department Information Systems > Lehrstuhl für Wirtschaftsinformatik IV (Prof. Dr. Doğan Kesdoğan)
Related URLs	URL URL Type http://www.shoppermetrics.com/en/news/artikel/tracking-shoppers-behavior-at-the-point-of-sale-by-using-end-users-mobile-devices/ UNSPECIFIED
Dewey Decimal Classification	300 Social sciences > 330 Economics
Status	Published
Refereed	Unknown
Created at the University of Regensburg	Unknown
Item ID	28485

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