A Customer-based Approach for Selecting Attributes and Levels for Preference Measurement and New Product Development
Article
Steiner, Michael, Helm, Roland and Huettl-Maack, Verena (2016) A Customer-based Approach for Selecting Attributes and Levels for Preference Measurement and New Product Development. International Journal of Product Development (IJPD) 21 (4), pp. 233-266.Involved Institutions
Details
| Item type | Article |
| Journal or Publication Title | International Journal of Product Development (IJPD) |
| Publisher | Inderscience |
| Volume | 21 |
| Number of Issue or Book Chapter | 4 |
| Page Range | pp. 233-266 |
| Date | 2016 |
| Date of publication | 02 Nov 2016 09:01 |
| Institutions | Business, Economics and Information Systems > Institut für Betriebswirtschaftslehre > Lehrstuhl für Betriebswirtschaft, insbesondere Strategisches Industriegütermarketing (Prof. Dr. Roland Helm) |
| Dewey Decimal Classification | 300 Social sciences > 330 Economics |
| Status | Published |
| Refereed | Yes, this version has been refereed |
| Created at the University of Regensburg | Unknown |
| Item ID | 34785 |
Export bibliographical data
Owner only: item control page
More literature (via CORE)
More literature (via CORE)