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Empirical Heatmap Decomposition—A Fresh Look on Gaze Behavior

Al-Baddai, Saad ; Al-Subari, Karema ; Lang, Elmar W. ; Ströhl, Barbara ; Ludwig, Bernd



Abstract

The motivation for analyzing a person’s gaze be- havior stems from the eye-mind-hypothesis that correlates the observation of content by viewing it with its cognitive comprehension. A standard approach to quantitative analysis of gaze behavior is to analyze so called heatmaps generated by an eye tracker. This technical process is subject to noise. In order to compensate it, state-of-the-art eye ...

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