Direkt zum Inhalt

Dippold, Katrin ; Hruschka, Harald

A parsimonious multivariate poisson model for market basket analysis

Dippold, Katrin and Hruschka, Harald (2013) A parsimonious multivariate poisson model for market basket analysis. Review of Managerial Science 7 (4), pp. 393-415.

Date of publication of this fulltext: 19 Dec 2024 08:34
Article



Involved Institutions


Details

Item typeArticle
Journal or Publication TitleReview of Managerial Science
Publisher:SPRINGER HEIDELBERG
Place of Publication:HEIDELBERG
Volume:7
Number of Issue or Book Chapter:4
Page Range:pp. 393-415
Date2013
InstitutionsBusiness, Economics and Information Systems > Institut für Betriebswirtschaftslehre > Lehrstuhl für Marketing (Prof. Dr. Harald Hruschka)
Identification Number
ValueType
10.1007/s11846-012-0088-7DOI
KeywordsPURCHASE INCIDENCE DECISIONS; COVARIANCE-MATRIX ESTIMATION; LINEAR MIXED MODELS; COUNT DATA; REGRESSION; SELECTION; BEHAVIOR; MIXTURE; DISTRIBUTIONS; CATEGORIES; Count data; Multivariate model; Market basket analysis; Poisson model; Covariance selection
Dewey Decimal Classification600 Technology > 650 Management & auxiliary services
StatusPublished
RefereedYes, this version has been refereed
Created at the University of RegensburgYes
Item ID62227

Export bibliographical data

Owner only: item control page

nach oben