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- URN zum Zitieren dieses Dokuments:
- urn:nbn:de:bvb:355-epub-337667
- DOI zum Zitieren dieses Dokuments:
- 10.5283/epub.33766
Zusammenfassung
Reputation systems in current electronic marketplaces can easily be manipulated by malicious sellers in order to appear more reputable than appropriate. We conducted a controlled experiment with 40 UK and 41 German participants on their ability to detect malicious behavior by means of an eBay-like feedback profile versus a novel interface involving an interactive visualization of reputation data. ...
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