This is the latest version of this item.
| Item type: | Book |
|---|---|
| ISBN: | 978-3-8282-0475-1 (Lucius & Lucius) 978-3-8252-0919-3 (UTB) |
| Publisher: | Lucius & Lucius |
| Place of Publication: | Stuttgart |
| Other Series: | Uni-Taschenbücher |
| Volume: | 919 |
| Number of Pages: | XXI, 477 |
| Date: | 2009 |
| Institutions: | Business, Economics and Information Systems > Institut für Betriebswirtschaftslehre > Lehrstuhl für Betriebswirtschaft, insbesondere Strategisches Industriegütermarketing (Prof. Dr. Roland Helm) |
| Dewey Decimal Classification: | 300 Social sciences > 330 Economics |
| Status: | Published |
| Refereed: | Unknown |
| Created at the University of Regensburg: | Unknown |
| Item ID: | 18437 |
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Marketing. 7. Aufl. (Deposited on 26 Nov 2010 06:39)
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