| Download ( PDF | 1MB) |
Online Social Networks - Neuer Vertriebskanal zur kundenindividuellen Ansprache für Finanzdienstleister ?
Article
Heinrich, Bernd and Thalmair, Andreas (2013) Online Social Networks - Neuer Vertriebskanal zur kundenindividuellen Ansprache für Finanzdienstleister ? BIT: Banking and Information Technology 14 (2/2013), pp. 49-63.DOI to cite this document: 10.5283/epub.28974
Involved Institutions
Details
| Item type | Article |
| Journal or Publication Title | BIT: Banking and Information Technology |
| Volume | 14 |
| Number of Issue or Book Chapter | 2/2013 |
| Page Range | pp. 49-63 |
| Date | October 2013 |
| Date of publication | 06 Nov 2013 09:38 |
| Institutions | Business, Economics and Information Systems > Institut für Wirtschaftsinformatik > Lehrstuhl für Wirtschaftsinformatik II (Prof. Dr. Bernd Heinrich) Informatics and Data Science > Department Information Systems > Lehrstuhl für Wirtschaftsinformatik II (Prof. Dr. Bernd Heinrich) |
| Dewey Decimal Classification | 300 Social sciences > 330 Economics |
| Status | Published |
| Refereed | Yes, this version has been refereed |
| Created at the University of Regensburg | Yes |
| URN of the UB Regensburg | urn:nbn:de:bvb:355-epub-289746 |
| Item ID | 28974 |
Export bibliographical data
Owner only: item control page
Download Statistics
Download Statistics