Go to content
UR Home

Yield management e risultati aziendali nelle imprese dell’ospitalità

URN to cite this document:
DOI to cite this document:
Modica, Patrizia ; Landis, Cristina ; Pavan, Aldo
Date of publication of this fulltext: 04 Jun 2014 09:06


This study considers the managerial method of yield management or revenue management and its effectiveness in the context of the hospitality industry. Yield management maximizes revenues or profits selling hotel rooms, restaurant seats, conference spaces, etc., through the management of price, time, demand and capacity. The potential of yield management in improving performance is evaluated ...


Owner only: item control page
  1. Homepage UR

University Library

Publication Server


Publishing: oa@ur.de
0941 943 -4239 or -69394

Dissertations: dissertationen@ur.de
0941 943 -3904

Research data: datahub@ur.de
0941 943 -5707

Contact persons