Look Before You Leap: Improving the Users’ Ability to Detect Fraud in Electronic Marketplaces

URN zum Zitieren dieses Dokuments: urn:nbn:de:bvb:355-epub-337667

Sänger, Johannes, Hänsch, Norman, Glass, Brian, Benenson, Zinaida, Landwirth, Robert und Sasse, M. Angela (2016) Look Before You Leap: Improving the Users’ Ability to Detect Fraud in Electronic Marketplaces. In: Proceedings of the 2016 CHI Conference on Human Factors in Computing Systems. ACM, New York, NY, USA, S. 3870-3882. ISBN 978-1-4503-3362-7.

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Zusammenfassung

Reputation systems in current electronic marketplaces can easily be manipulated by malicious sellers in order to appear more reputable than appropriate. We conducted a controlled experiment with 40 UK and 41 German participants on their ability to detect malicious behavior by means of an eBay-like feedback profile versus a novel interface involving an interactive visualization of reputation data. ...

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