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Challenges of early detection of oral cancer: raising awareness as a first step to successful campaigning

Baumann, Eva ; Koller, Michael ; Wiltfang, Jörg ; Wenz, Hans-Jürgen ; Möller, Björn ; Hertrampf, Katrin


In Germany, similar to 13 000 people are found to have oral and pharyngeal cancer every year. Awareness and knowledge about this cancer remain insufficient, particularly amongst elderly people. A campaign for early detection was launched in Northern Germany in April 2012. The first step of the campaign was to increase awareness about oral cancer. Prior to a pre-campaign evaluation at the campaign ...


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