Cichecka, Alexandra, Eiseler, Nicole, Niedernhuber, Julia, Preidel, Saskia and Zupfer, Ramona (2008) Auswirkungen des Einsatzes von Humor in der Fernsehwerbung. , Regensburg.
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| Item type: | Other |
|---|---|
| Date: | 2008 |
| Institutions: | Psychology and Pedagogy > Institut für Psychologie > Alumni or Retired Professors > Lehrstuhl für Psychologie VI (Pädagogische Psychologie und Medienpsychologie) - Prof. Dr. Helmut Lukesch |
| Dewey Decimal Classification: | 100 Philosophy & psychology > 150 Psychology |
| Status: | Published |
| Refereed: | Unknown |
| Created at the University of Regensburg: | Yes |
| Item ID: | 3367 |
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