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Thriving Green: Spirulina to Reduce Malnutrition: Case & Complementing Teaching Note

Kotter, Daniel ; Schmid, Yvonne



Abstract

This case deals with the social start up Thriving Green and its strategic orientation following the successful establishment of a spirulina farm in Nariokotome, Kenya. The young company founded the business to reduce malnutrition in the Lake Turkana area. The local climate of high temperatures, salty water, and dry soil barely allows common crops to grow. Yet, the conditions are suitable for ...

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