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- DOI zum Zitieren dieses Dokuments:
- 10.5283/epub.52295
Zusammenfassung
Considering the advancing digitalization and the rise of new technologies, the way people interact with one another but also approach companies has fundamentally changed. In this respect, chatbots have experienced a “comeback” recently and many large companies but also small and medium-sized enterprises (SMEs) in the B2C sector search for ways to support the conversation with customers via ...
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