Veröffentlichungswege

Hruschka, Harald (2024) Analyzing market basket data through sparse multivariate logit models. Journal of Marketing Analytics.

Hruschka, Harald (2023) Endogeneity of marketing variables in multicategory choice models. Journal of Business Economics 94, S. 639-657.

Hruschka, Harald (2022) Relevance of dynamic variables in multicategory choice models. OR Spectrum.

Gahler, Daniel und Hruschka, Harald (2022) Heuristic pricing rules not requiring knowledge of the price response function. Review of Managerial Science.

Gahler, Daniel und Hruschka, Harald (2021) Resource allocation procedures for unknown sales response functions with additive disturbances. Journal of Business Economics.

Falke, Andreas und Hruschka, Harald (2021) Analyzing browsing across websites by machine learning methods. Journal of Business Economics.

Hruschka, Harald (2021) Analyzing joint brand purchases by conditional restricted Boltzmann machines. Review of Managerial Science 16, S. 1117-1145.