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Differential binding of colors to objects in memory: red and yellow stick better than blue and green

Kuhbandner, Christof, Spitzer, Bernhard, Lichtenfeld, Stephanie and Perkun, Reinhard (2015) Differential binding of colors to objects in memory: red and yellow stick better than blue and green. Frontiers in Psychologie 6, pp. 1-11.

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Date of publication of this fulltext: 04 Mar 2015 16:28

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Other URL: http://journal.frontiersin.org/article/10.3389/fpsyg.2015.00231/full


Abstract

Both evolutionary considerations and recent research suggest that the color red serves as a signal indicating an object’s importance. However, until now, there is no evidence that this signaling function of red is also reflected in human memory. To examine the effect of red on memory, we conducted four experiments in which we presented objects colored in four different colors (red, green, blue, ...

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Item type:Article
Date:3 March 2015
Institutions:Psychology and Pedagogy > Institut für Psychologie
Projects:Open Access Publizieren (DFG)
Identification Number:
ValueType
10.3389/fpsyg.2015.00231DOI
Article ID 231Other
Keywords:color,memory,binding,subjectiveconfidence,red,green,blue,yellow
Dewey Decimal Classification:100 Philosophy & psychology > 150 Psychology
Status:Published
Refereed:Yes, this version has been refereed
Created at the University of Regensburg:Yes
Item ID:31417
Owner only: item control page

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